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CRINDY
Sep 23, 2010

forget about ur worries and ur strife
Dragon 2 was a perfect opportunity to expand the series' world.

But they've already been doing that for two years with a Cartoon Network show that has a third season exclusive to Netflix, so they did a pretty good job of reducing demand. When there's not only a movie but 20 hours of episodes available at kids' fingertips, they won't be clamoring as hard to see the next movie. (Fox's marketing also sucked. That one 30 Seconds to Mars song has been used in movie trailers since 2010.)

I love following BOM, and while he can be hit or miss I'm a fan of Forbes' Scott Mendelson (http://www.forbes.com/sites/scottmendelson/).

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