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I think people are heavily undervaluing marketing in this thread was when marketing shapes our reality. Plenty of humans have (and do) strongly prefer sheep and goat to beef. But beef has fantastic marketing. Lots of other less than efficient things are the same, because they both can afford to market and because they must market. Spending marketing money to make other things good could work quite well. Sure, rare ouxacan grasshoppers would retail at forty dollars a pound, but these other, almost as good grasshoppers are only ten dollars a pound. And these every day grasshoppers are only fifty cents a pound. There is already a movement to rediscover flavor in food, not to hide spoilage but to celebrate it. I think it would be easy to aggressively market towards that and include some very sustainable foodstuffs. Couple it initially with yuppie eroticism and you've got a powerful campaign. We just need someone to finance it. And that's the rub.
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Jan 22, 2015 00:09
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Way not to read the previous paragraph and way not to understand context. Since you can't seem to handle any ambiguity in the written word, I'll help. The "it" refers not to "spoilage" but to "flavor". Better now?
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Jan 22, 2015 13:39
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NGS is getting cheaper every day. We just need a massive sequencing project for the Amazon. Then we can burn it to the ground.
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Mar 20, 2015 17:17
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