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Jarl
Nov 8, 2007

So what if I'm not for the ever offended?


I have been reading a bit up on how Google rank sites. Specifically the things that affect rank other than the biggest one (i.e. who links to you, and how much weight do they carry through others linking to them). So content, structure, title, url, correct meta information and so on. I have been playing a bit around with these things, and this one thing, in particular, bugs me:
Site X contains the exact text "foo bar bazet". If I search for "foo bar baz" (quotes not included in the actual query) X shows up as item #3 on page #1, but if I search for "foo bar bazet" (now with the surfix "et") then X ends up as item #8 at page #3. Almost all of the sites that through this change in query is ranked better doesn't actually contain the exact text "foo bar bazet", so how come they suddenly get a higher rank than X? If anything shouldn't X benefit from this? - I am fully aware that there are very good reasons for this. I just want to know what they are.

Also Google use the url along with the content when indexing a site. With that in mind is it possible to redirect https://www.example.com to https://www.example.com/something, so that google will include the latter when indexing a site? My attempt at redirection has not changed the url used by Google.

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