- bizwank
- Oct 4, 2002
-
|
I suppose when you have a small shop you are stuck doing just about anything.
How long have you been in business? We're a two-man shop in year 4, and busy enough now that I'm comfortable turning away jobs that I know will take more time then we can bill for or the high-maintenance customers who will stretch a single repair into 3 months of phone support. Took a while to get here though, first couple of years we took any work we could get just to keep the lights on, but a highly focused marketing campaign (mostly adwords, including lots of negative ones) and a better web presence then the competition gradually resulted in more and more of the gravy jobs coming in, to the point that we now practically own that market and have to advertise very little (most of our referrals are word-of-mouth or via Yelp). It helps that there are a few other good shops in town that I can refer the unwanted work to (they in turn send me the jobs that they don't want) so even the customers that we turn away end up with a good impression of us because we're still helping them. If you don't like working on Macs there's probably someone else in town who does, but doesn't like a segment of their PC business. Couldn't hurt to open a dialog with them about it...
|
#
¿
Sep 8, 2015 16:57
|
|
- Adbot
-
ADBOT LOVES YOU
|
|
#
¿
Apr 26, 2024 10:20
|
|
- bizwank
- Oct 4, 2002
-
|
I really should install a shower at work for how often I solve problems while in it.
|
#
¿
Sep 9, 2015 01:33
|
|