|
This verge article from April gives a pretty good summary of the history of Youtube and monetization. https://www.theverge.com/2019/4/5/18287318/youtube-logan-paul-pewdiepie-demonetization-adpocalypse-premium-influencers-creators I think at this point it's safe to say if an average person makes a poo poo ton of money by posting poo poo online, it's not going to last forever. I am old enough to remember the Internet's first "adpocalypse" back in the year 2000. People didn't have YouTube or Twitch channels, they had websites, and they ran "ads" which usually consisted of two banners at the most. Around 1999 or so ad firms were paying something like 1-2 cents per banner impression meaning it only has to load on a unique IP, not clicked. This was enough to give popular website owners six figure incomes. They figured this would go on forever. But by around the year 2000, ad firms simply reassessed the value of a banner impressions to be only a fraction of a cent. The bubble burst, simple as that. Thus taking away everyone's income. This time I think YouTube is worried about how they can continue to be profitable going forward in light of that FTC ruling against them, and they are trying to reconstruct their "brand" that they sell to advertisers.
|
#
¿
Oct 4, 2019 11:10
|
|
|
|
| # ¿ Apr 28, 2024 01:10 |
|