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https://www.bbc.co.uk/news/business-56758376quote:Fans of classic war flicks will know the scene - actor Steve McQueen revs his motorcycle furiously as he is chased by German soldiers. Hey yeah. Or maybe the poster could advertise VW cars, or Hugo Boss, or IBM quote:So items can be digitally added to almost any movie or TV show. For example, advertisers could put new labels on the champagne bottles in Rick's Cafe in Casablanca, add different background neon advertising signs to Ocean's 11, or get Charlie Chaplin to promote a fizzy drink. technology is amazing! companies can now ruin classic movies at the push of a button! quote:One of the firms that has developed the ability to do this is UK advertising business Mirriad. Its technology is now being used by a Chinese video streaming website, and the makers of hit US TV show Modern Family have also tried it out. quote:Mr Beringer says that the next leap forward will be the ability to digitally add product banners to live sports or concert broadcasts "in real time, or milliseconds after". oh good!!! I'm so loving excited to be advertised to! Please funnel all the product placements you can find directly into my rear end!
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Apr 19, 2021 13:30
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I will stop watching movies if this happens.
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Apr 19, 2021 13:37
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Oh, snapple! Hello, Ford! https://www.youtube.com/watch?v=FJZ-BHBKyos
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Apr 19, 2021 13:38
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next up on your Netflix playlist: To Kill a Mockingbird, but every time Gregory Peck is on screen he is swigging from a can of Coca-Cola™ (in full colour)
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Apr 19, 2021 13:38
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Schindler's List but instead of swastika armbands the Nazis are all wearing FitBits
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Apr 19, 2021 13:59
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Applewhite posted:I will stop watching movies if this happens. Movies suck anyway. When was the last good one? I could honestly not name you a single movie that's come out in the past 5 years that wasn't some superhero bullshit and even then I'd just be calling it like Avengers 5 or something. Also movies are too loud.
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Apr 19, 2021 14:03
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https://www.youtube.com/watch?v=1ghTNYP3ypA Mayan product place mat.
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Apr 19, 2021 14:03
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"Roy Taylor, the chief executive of Californian-based business Ryff, says his firm is taking digital product insertion one stage further. It has developed the technology whereby the product placement is targeted at individuals, and changes depending on who is watching. So if you like wine then the hero of a film could be drinking a particular bottle that you might be tempted to try. Or if you are teetotal the star might be sipping on a bottle of branded water." This is even wilder, imo.
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Apr 19, 2021 14:27
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Funky See Funky Do posted:Movies suck anyway. When was the last good one? I could honestly not name you a single movie that's come out in the past 5 years that wasn't some superhero bullshit and even then I'd just be calling it like Avengers 5 or something. Truth. I can’t think of a movie released this year I’ve been excited to see. Even DUNE looks kind of “meh” to me.
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Apr 19, 2021 14:29
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I hear you. At the same time, live action mulan might have been better if they tried to sell me a Balldo
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Apr 19, 2021 14:34
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I want to skip right over the "personalized ads in every movie directed at you" stage and go straight to "AI is powerful enough to custom make a movie based on your parameters."
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Apr 19, 2021 14:43
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I can't wait to buy all of the things that I see on my favourite popular, classic, tv show because that's clearly what everyone does!
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Apr 19, 2021 14:49
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What's Up Doc but all the bags are Nike sports holdalls, and Barbra Streisand's character is wearing an "I've Been to Walt Disney World" baseball cap throughout
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Apr 19, 2021 15:00
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I've met with Mirriad several times. They have no interest in this (classic movies) because it is massively insanley more lucrative and easier to do it to TV shows and have the shows themselves built from the ground up to support this. The future is not editing classic films, it is designing films to be easily editable in the future. Its super popular for things that run across markets cause you can sell the product placement to multiple companies.
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Apr 19, 2021 15:02
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Capitalism has given everyone a brain disease
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Apr 19, 2021 15:22
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Applewhite posted:"AI is powerful enough to custom make a movie based on your parameters." So basically by like 2025 I can expect a personalized film based off of the adventures of Strongo and also lots of advertisements for weed and cheap liquor? cause that sounds pretty rad. I love the future
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Apr 19, 2021 15:29
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Tank: Here you go, buddy; "Breakfast of Champions." Mouse: If you close your eyes, it almost feels like you're eating runny eggs. Apoc: Yeah, or a bowl of snot. Mouse: Do you know what it really reminds me of? Breakfast baconator. Did you ever eat the all new breakfast baconator from Wendy's? Switch: No, but technically, neither did you.
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Apr 19, 2021 15:31
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Remove the huge dinosaur added to Star Wars, add Obi-Wan ordering two diet cokes.
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Apr 19, 2021 15:36
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Applewhite posted:I will stop watching [non-pirated] movies if this happens.
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Apr 19, 2021 15:37
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https://www.youtube.com/watch?v=mzixL7Ef-bI
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Apr 19, 2021 15:41
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Don't sports already do this, and didn't they try this in video games 20 years ago? https://www.youtube.com/watch?v=STwEqxtjMCU
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Apr 19, 2021 15:42
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If it's done digitally and in real time, at least someone can eventually hijack the process and insert goatse 
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Apr 19, 2021 15:45
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Going back to DVDs thanks
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Apr 19, 2021 15:46
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A Strange Aeon posted:"Roy Taylor, the chief executive of Californian-based business Ryff, says his firm is taking digital product insertion one stage further.
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Apr 19, 2021 15:55
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https://www.youtube.com/watch?v=hHKoduj5Uds
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Apr 19, 2021 16:04
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Just block the ad stream, it will make the labels and poo poo revert to their original state:
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Apr 19, 2021 16:08
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Return Of The Jedi where all the ships are shoes
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Apr 19, 2021 16:53
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Funky See Funky Do posted:Movies suck anyway. When was the last good one? I could honestly not name you a single movie that's come out in the past 5 years that wasn't some superhero bullshit and even then I'd just be calling it like Avengers 5 or something. Well yeah, the marketroids have ruined current movies so thoroughly that they can't figure out how to ruin them any more. So now they're gonna go back and ruin all the old movies!
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Apr 19, 2021 16:58
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Applewhite posted:I want to skip right over the "personalized ads in every movie directed at you" stage and go straight to "AI is powerful enough to custom make a movie based on your parameters." t-that's weird, Netflix won't stop showing me sonic/robotnik mpreg flicks. heh, must be some kind of uhhhhh glitch or something
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Apr 19, 2021 16:59
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Okay I don't even do photo shops but this is just screaming for a thread
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Apr 19, 2021 17:04
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Everyone who doesn't just have a Plex server with blu-ray rips pretty much deserves this tbqh
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Apr 19, 2021 17:12
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Funky See Funky Do posted:Movies suck anyway. When was the last good one? I could honestly not name you a single movie that's come out in the past 5 years that wasn't some superhero bullshit and even then I'd just be calling it like Avengers 5 or something. lmao okay
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Apr 19, 2021 17:39
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Naked Jim Carrey struggling to get out of the Hamburger Helper glove's butthole
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Apr 19, 2021 18:21
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On second thought Sam, don't play it again. Play the new single "Turd" from Ed Sheeran's upcoming album "Turds"
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Apr 19, 2021 18:51
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Hammerite posted:Schindler's List but instead of swastika armbands the Nazis are all wearing FitBits 5 minutes of never-before-seen footage where Schindler enters the list into Microsoft Excel and creates a pivot table
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Apr 19, 2021 19:42
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Because there is hundreds of streaming services now I've gone back to the old ways.
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Apr 19, 2021 19:46
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Colonel Cancer posted:If it's done digitally and in real time, at least someone can eventually hijack the process and insert goatse Straight White Shark posted:t-that's weird, Netflix won't stop showing me sonic/robotnik mpreg flicks. heh, must be some kind of uhhhhh glitch or something Ventral EggSac posted:Naked Jim Carrey struggling to get out of the Hamburger Helper glove's butthole See, you’re all so caught up on the negatives that you’re all failing to see the positives. Imagine if goons obtained this technology. It would be glorious.
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Apr 19, 2021 19:56
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Butternubs posted:Capitalism has given everyone a brain disease BRAIN DISEASE? ASK YOUR DOCTOR ABOUT NEUROPROCOPROXAMOL X. *video of a middle aged man fly fishing in a forest stream with his son*
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Apr 19, 2021 19:59
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new cut of Pulp Fiction where we get to see what's in the briefcase. It's the Golden Arches. and a big mac and fries
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Apr 19, 2021 20:00
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im not going to advocate for movie piracy but i will say on a completely unrelated topic that usenet is pretty neat
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Apr 19, 2021 20:01
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